03 August 2007In The News
Two-time Cy Young Award Winner uses
Watkins Liniment to relieve muscle pain.
Johan Santana of the Minnesota Twins and two-time recipient of Major League Baseball's American League Cy Young Award has been using Watkins Liniment for years to relieve muscle aches and pains brought on by his strenuous career as a professional baseball pitcher. We are proud to announce that Johan Santana is officially endorsing Watkins Liniment.
"I've never endorsed any products that I don't personally believe in and use myself. My endorsement of Watkins Liniment is no exception, and I am proud to be associated with and give my support to such a great historical company as Watkins," said Santana.
Santana has used Watkins Liniment since 2002 to help relieve muscle pain and tightness, helping his baseball career. "For years I tried several different forms of pain and tightness relief products with no success," said Santana. "One day the Minnesota Twins trainer suggested I try applying Watkins Liniment, and I was amazed that I got instant relief! Since that day, I have continued to use Watkins Liniment—not only for my hamstring muscles but also for my arm and neck muscles—and have recommended it to other athletes."
Santana's endorsement was launched at a four game kick-off, April 12 – 15, 2007 at the Hubert H. Humphrey Metrodome in Minneapolis, the home of the Minnesota Twins. These four games were named "Watkins Days" at the Dome and introduced Watkins quality products to thousands of baseball fans. Promotional banners hung at the gates noting the new endorsement of Watkins Liniment products by Johan Santana.
"It's an amazing honor and privilege to have someone of Johan Santana's caliber endorsing one of our products," said Mark Jacobs, President and CEO of Watkins Incorporated. "Having one of the world's greatest pitchers use and trust the Watkins brand for his natural pain relief is clearly one of the greatest highlights in our company's 139-year history. "The first product ever sold by J.R. Watkins is still a favorite today and is sure to be in the future. Watkins Liniment is made with natural camphor and works by stimulating nerve receptors that feel heat, masking the feeling of pain and relieving the discomfort of minor muscle pain, soreness and stiffness. Sold in our shatter-proof bottle, it makes the perfect addition to your pain relieving arsenal." Watkins Liniment U.S. Product No. 02317 - $11.99